Sell My Rolex Watch: UK Rolex Buyers

Send Ben the model, the reference number if you have it and a few clear photos by the online form, WhatsApp or phone. He replies with a free estimate, usually within hours. If you accept, Ben arranges an appointment, or you can post the watch by fully insured Royal Mail Special Delivery. He confirms the final offer after inspecting it, and once you agree the price you are paid by Faster Payments, usually within minutes. There are no fees, and no obligation to sell.

Start with the reference number. It is usually engraved on the case between the lugs, which can mean taking the bracelet off, and it is also on the papers. If you can’t find it, send photos and Ben will identify the model. Then look at the condition and whether the dial, bezel and bracelet are original. The quickest way to get a real figure is to send Ben the reference and a few photos for a free estimate. Our guides on Rolex resale value and how our valuations work go into more detail.

It depends on the reference, the condition and whether you have the box and papers, and the market moves too. Two Rolex that look alike can be worth very different amounts, so we don’t publish a price list. Send Ben the details and he’ll give you a free estimate.

The serial number tells you roughly when the watch was made, but it doesn’t set the value. The reference, condition and originality of the parts do. Send Ben the reference, the serial number if you can find it, and a few photos.

Auctions usually take fees and can take weeks, and on a marketplace you write the listing and deal with strangers yourself. Here it is just Ben, start to finish, and we don’t charge fees. See selling at auction or to a dealer for the full comparison.

No buyer pays the most for every watch, because the figure depends on the reference and condition. Selling direct to a specialist means no fees or commission come off the offer. Set Ben’s figure against any other offer.

No, there is nearly always a buyer for a Rolex. The risk is selling with confidence, so it helps to deal with one named person from photos to payment, with fully insured postage if you post the watch.

That depends on what the watch is doing for you now. A free estimate costs nothing and you can say no, so see the figure before you decide.

Age isn’t the main thing. A 20-year-old Rolex with its original dial, bezel and bracelet and an unpolished case can be worth more than a newer one that has been heavily polished or had parts replaced. Vintage and discontinued references can be collected for their own sake. Photos and the reference are enough to start.

Yes. The box and papers can add to the offer but they are not essential. We value the watch on its reference, condition and current demand, and we check that it is genuine ourselves. See our guide on selling a watch without the box and papers.

Yes. We consider vintage and discontinued references, inherited watches with no receipt, and Rolex with wear, damaged crystals or missing parts. Condition changes the offer, and Ben will tell you where it stands from your photos. If you are unsure what model you have, he will identify it first.

It can, if the watch is different from how it was described, for example a replaced dial or more wear than the photos showed. Ben tells you what is different and what he can now offer, and the sale only goes ahead if you are happy.

Most sales are done in around two days from your first message, sometimes longer. Once you accept the price, the money is sent by Faster Payments, usually within minutes.